Buttoned-up styles for men, so important in last season’s collections, have taken a back seat to be replaced by a more unstructured laid back look this summer.
Embrace a focused season, say the experts at Brown Thomas, as designers opt for a concise palette of cool core colours overlaid with sharply defined fashion accents.
There is a move towards a more seasonless way of dressing as the definitive shopping seasons of summer and winter start to blur together putting greater emphasis on colours such as grey to bridge the transitional gap.
Soft structure comes back into tailoring as designers opt for the business-like appeal of the double breasted jacket. More directional are the low buttoning simple single breasted variations, giving understated and very subtle waist definition. Team the new double breasted jackets with a basic knit or T-shirt for a low key, dressed down approach to tailoring.
The emphasis is on basic colours such as grey, navy and white. Newness is injected with fashion accents like pimento red, soft sun bleached neutrals and chalky pastels or the rich vibrancy of palm green and bruised purple shades.
Fabrics reflect that transitional mood. A new feeling of weighlessness comes into play with sheer transparencies and lightweight nylons mirroring the feel for a new unstructured silhouette. The new look is all about layering, easy oversized tailoring and mixed proportion play.