Galway Free Range Eggs, the biggest supplier of quality free range eggs in the west of Ireland has gone for a new look with its egg-boxes and have invested in new product packaging, delivery vehicles, and the launch of a marketing communication programme to drive sales growth throughout 2010.
Over the last few months the company has invested significantly in the development of new packaging which has already been tested very successfully with customers. The full new look range arrives in store in mid January supported by a strong marketing communication programme.
A key element of the programme is a partnership with local sprint hero, Paul Hession, who will represent the brand at all customer events over the next few months.
Galway Free Range Eggs was established in Cregmore, Claregalway in 1992, and today has grown to become the leading supplier of free range eggs in the west of Ireland. The company currently employs 11 people locally as well as sourcing all eggs from local farms and providing employment indirectly to numerous farmers.
All eggs are traceable right back to the individual farm, and as a result of stringent adherence to quality standards, Galway Free Range Eggs was the first free range egg producer in Ireland to receive the Bord Bia Quality Mark.