Eason, Ireland’s largest retail and wholesale, book, news, and stationery operator, has announced the additionof four new franchise stores, beginning with the opening of a new store on Pearse Street in Mullingar .
Eason has also launched a new franchise drive and is keen to encourage individuals and businesses to explore the Eason franchise model as a viable and successful business venture.
A new franchise strategy is currently being developed as part of the company’s €20 million investment in a new Eason retail strategy. The Eason franchise strategy will allow Eason franchises to benefit from the company’s growing online platform, social media programme, and the new Easons loyalty scheme due to be introduced later this year.
