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Hundreds of thousands of people in Scandinavia, and elsewhere around the world, are set to read all about Mayo and the Wild Atlantic Way. Finnish travel blogger Satu Vänskä-Westgarth is taking on the “challenge of her lifetime” – cycling the entire Wild Atlantic Way, or some 2,500km along Ireland’s western seaboard, over the next five weeks.

As we enter the peak tourism season, Minister of State for Tourism and Sport Michael Ring has said Mayo continues to feature prominently in Ireland’s overseas tourism promotions.

Westwood Hotel general manager Dave Kelly is the new president of Skål International Galway, the organisation for tourism leaders.