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Toyota Ireland has today unveiled its latest brand campaign, 'The Speech', an exploration of the mindset that drives the brand’s commitment to constant improvement – a philosophy deeply rooted in Toyota’s principle of Kaizen.

Toyota Ireland has once again cemented its position as Ireland's number one car brand for passenger vehicles for the fifth year running, according to the latest July 252 sales figures released by the Society of the Irish Motor Industry (SIMI), with a market share of 14.44 per cent.

From July 1, a new reduced VRT rate of just eight per cent (down from 13.3 per cent) on Category B vehicles will allow customers to save €2,000 on the Corolla Hybrid Van, lowering the starting price to €27,378.

Toyota has revealed its next fully-electric model, the C-HR+, which is set to launch in Ireland by the end of this year.

Toyota, Ireland’s best-selling car brand, is kicking off the Irish summer with new offers on its electrified models. From now until May 31, customers can avail of Toyota’s largest-ever Power-Up Boosters, up to €3,000, or APR’s as low as 2.9% with Toyota Easy PCP finance.

Order books are now open at Tony Burke Motors for the Toyota Land Cruiser Commercial which is set to arrive this June.

Tony Burke Motors 251 Toyota Spring Sales Events will offer its highest ever Power-Up Boosters of up to €3,000 available on trade-ins. For a limited time only, customers can take advantage of the biggest deals on Toyota’s electrified line up yet.

Toyota closed out January as the best-selling car brand in Ireland for the fifth consecutive year.

Order books are now open for the all-new Toyota Land Cruiser. The arrival of Ireland’s first new Land Cruiser in 15 years will be music to the ears the many fans nationwide.

Toyota Ireland is delighted to announce that the all-new version of the legendary Land Cruiser is now available for Irish motorists to reserve. Priced from €69,990, the highly anticipated commercial model will be available in H1 2025, while the passenger version will be available in Q1 2025, with prices starting at €140,830. Trading, particularly for the commercial model, is expected to be swift so interested parties are encouraged to contact Tony Burke Motors your local Toyota dealership as soon as possible to avoid disappointment.