Gnó Mhaigh Eo recently launched its new logo and An Taoiseach, Enda Kenny, was well impressed by the new logo when he visited the Gnó Mhaigh Eo office in Cedar House, Castlebar. Gnó Mhaigh Eo has been in existence since 2007 but in autumn 2013 a new team was recruited and they plan to relaunch the rebranded organisation later this year during Mayo Ideas Week. The new logo, which at a glance might look like a tree, is actually the map of Mayo held up by a hand.
The Irish for Mayo - Maigh Eo - literally means the Plain of the Yew Trees, and so it is fitting that the new logo incorporates not just Maigh Eo, the geographical area, but also its literal meaning. The logo was designed by Barry Jordan in Spear Design, Ballina. To tie in with the new image of the new team and the new logo, the Gnó Mhaigh Eo website also has a new banner, which was designed by Pamela Gray, artist/illustrator from Westport, based at the Custom House Studios.
The new banner is an illustration of a streetscape which shows elements of the three main towns of Mayo – Castlebar, Ballina, and Westport. Gnó Mhaigh Eo was established in 2007 as a business partnership company to target the Irish language as an economic resource for the county. The aim of Gnó Mhaigh Eo is to establish Mayo as a county with an authentic and distinctive Irish identity and this will be achieved through partnership and co-operation with the business sector of the county.