Naturigin organic based hair colour is completely new to the market. Made in Denmark without ammonia and parabens, the hair colours have much lower levels of PPDs than other leading brands. Naturigin is the market leader in Scandinavia where health conscious consumers have long been demanding less harmful chemicals in personal care products. In fact Naturigin is the only hair colour permitted to be sold in the pharmacies in the Nordic and Scandinavian countries.
Catriona Coyle MD of Simply Natural says: “Irish consumers are now looking for more natural and healthier alternatives when it comes to cosmetics. We are delighted to be working with Naturigin to fill this need. Since its launch in September the company has already signed up almost 200 pharmacies to stock the product and expects that number to rise rapidly as consumer awareness grows.
“I spent two years looking for a hair colour that worked and wasn’t full of harmful chemicals until I found Naturigin,” said Catriona. “Realising there were lots of women like me in Ireland I signed up the agency.”
Women will always want to look good and while €70 for a colour in a hair salon might not be justifiable these days €10 for an easy to use home product is. “The feedback from customers and pharmacists is great,” said Catriona. “Women who could not use other hair colours because of sensitive skin are delighted with its gentle formula.”
Naturigin is available in all good pharmacies.
