A new tourism marketing website aimed to heighten awareness of the Erris region in Ireland and on the Continent was launched last Monday by Minister of State Michael Ring at the Gateway Leisureplex in Belmullet.
The new website aims to promote the region as a holiday destination both in the home and overseas markets, and to drive overnight business to the Erris region.
Speaking at the launch, Minister of State Ring said he was enthusiastic about the project and said it was the type of product that would enable rural Ireland to benefit in the challenging times ahead. “With more challenging times ahead for the international economy, it is essential that Irish tourism, like other sectors of the Irish economy, plays to its strengths and makes the most of its opportunities. This project – an innovative and well-designed marketing website promoting a first-class product and area – is exactly the sort of response that will enable Ireland, and in particular Erris, to benefit from the opportunities that will arise in this changing environment,” he said. Www.errisbeo.ie is set to transform the tourism industry for north west Mayo and promote the Barony of Erris as an outstanding cultural and natural heritage destination.
