Embracing our culture through the use of Irish

Gnó Mhaigh Eo works with all festivals in Mayo encouraging them to promote the Irish language and use our unique cultural heritage as a worthwhile marketing, advertising, and promotional tool. Festivals benefit greatly when they are different, unique and distinctively Irish. Locals and visitors want to touch, taste, and sample something that is real and genuinely Irish.

The Irish language is a valuable resource unique only to Ireland and here in Mayo we are privileged to have three Gaeltacht regions in Acaill, Tuar Mhic Éadaigh, and Iorras on our doorstep.

Today more than ever we are competing on a global scale with other countries trying to entice visitors and businesses to bolster our economy. Gnó Mhaigh Eo highlights the economic benefits of using the Irish language particularly to the business sector. Cultural tourism is worth €5 billion annually to the Irish economy and Gnó Mhaigh Eo is targeting this niche market by working hand in hand with festival committees in Mayo. By making Irish more accessible to people in everyday circumstances be it in shops, festivals, or on signage, people become more familiar with the language that was once their mother tongue.

Ninety three per cent of those who took part in a national survey recently said that they wished to have Irish revived or preserved.

Did you know?

Using the language harnesses goodwill at low cost — most Irish people are very sympathetic towards the language, and have a desire to speak and understand it. Many Irish speakers will choose a company that uses Irish over one that does not. Using the language can create a distinctive image and signifies Irish ownership.

Ireland is one of the few countries in the world that can boast having two official languages, Mayo is one of the few counties in Ireland that can boost having three Gaeltacht regions. Now let us embrace it.Gnó Mhaigh Eo works with all festivals in Mayo encouraging them to promote the Irish language and use our unique cultural heritage as a worthwhile marketing, advertising, and promotional tool. Festivals benefit greatly when they are different, unique and distinctively Irish. Locals and visitors want to touch, taste, and sample something that is real and genuinely Irish.

The Irish language is a valuable resource unique only to Ireland and here in Mayo we are privileged to have three Gaeltacht regions in Acaill, Tuar Mhic Éadaigh, and Iorras on our doorstep.

Today more than ever we are competing on a global scale with other countries trying to entice visitors and businesses to bolster our economy. Gnó Mhaigh Eo highlights the economic benefits of using the Irish language particularly to the business sector. Cultural tourism is worth €5 billion annually to the Irish economy and Gnó Mhaigh Eo is targeting this niche market by working hand in hand with festival committees in Mayo. By making Irish more accessible to people in everyday circumstances be it in shops, festivals, or on signage, people become more familiar with the language that was once their mother tongue.

Ninety three per cent of those who took part in a national survey recently said that they wished to have Irish revived or preserved.

Did you know?

Using the language harnesses goodwill at low cost — most Irish people are very sympathetic towards the language, and have a desire to speak and understand it. Many Irish speakers will choose a company that uses Irish over one that does not. Using the language can create a distinctive image and signifies Irish ownership.

Ireland is one of the few countries in the world that can boast having two official languages, Mayo is one of the few counties in Ireland that can boost having three Gaeltacht regions. Now let us embrace it.

 

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