Citroen has launched an alternative and innovative Christmas competition where one lucky entrant will drive into the new year in a brand New C4 model.
Placing giant Christmas presents in Dublin and Cork over December, Citroen is experimenting with a new, festive and intriguing way of promoting the new Citroen C4, to be launched from January 10, 2011.
Those that discover the giant Christmas presents will find a large gift tag attached detailing how to enter the competition. With a tag line, ‘Would you like me for Christmas?’ contestants will be able to enjoy the uncertainty and mystery of the Christmas gift with the possibility of winning a new car becoming all the more real on answering the competition question.
All entrants have to do is visit www.thegift.ie or text WIN to 51444 to enter the competition. Please note that standard text charges apply. The competition will remain open until the 4th. January 2011, which is date that the new C4 will be launched.
The lucky winner will be announced by January 31, 2011 and they will be invited to visit their nearest Citroen dealer where they will be able to collect their winning prize of a brand new C4 VTR+ 1.6HDi 90hp, which has a retail price of €21,790.
This is definitely a new and imaginative stance that Citroen has taken to raise awareness of the new C4 on sale from January 10. For your chance to be amongst the first people in Ireland to own the brand new Citroen C4 and win this super Christmas present, look out for the presents at major shopping centres over the coming weeks.