If you’ve ever felt isolated and embarrassed by thinning hair you’re not alone. A staggering one in three women and one in two men will suffer from thinning hair at some point in their lives, with poor diet, smoking, stress, pregnancy, childbirth and the menopause all common causes of the condition.
For many sufferers, thinning hair leads to loss of confidence. Recent research in ‘The Viviscal Report: The Hidden Impact of Thinning Hair’ revealed that thinning hair has a huge effect on the perceived attractiveness of people; 90 per cent of men do not view women suffering from thinning hair to be attractive, which is a shared perception with over 50 per cent of women. This indicates a general lack of sympathy, empathy or sensitivity towards those who suffer from thinning hair. A highly significant finding was that 21 per cent of the people with thinning hair thought their identity had changed because of it, showing that our hair is critical to how we view ourselves.
That’s why thinning hair supplement specialist Viviscal, by Irish healthcare company lifes2good, is supporting National Thinning Hair Awareness Month, which takes place throughout May and aims to both raise awareness of the issue and provide sufferers with comprehensive advice and support to manage their thinning hair. Backed by TV personalities Jennie Bond and Celia Holman-Lee, who have personally suffered from thinning hair, National Thinning Hair Awareness Month is also supported by a new consumer guide entitled ‘Heads Up’ and by a dedicated website www.managethinninghair.ie
Launched in association with industry experts Dr Deborah McManners, award-winning hair stylist Terry Calvert, and Irish trichologist and leading stylist Eoin Wright, the new consumer guide will help sufferers to understand the different types of thinning hair and their causes, how to recover from thinning hair, as well as offer nutrition advice and styling tips to encourage healthy looking hair.
Viviscal is a 100 per cent natural hair nourishment programme to nourish thinning hair and promote existing hair growth. For many sufferers of thinning hair around the world, it has been the answer they were looking for – and now it’s available in leading pharmacies and health stores nationwide.
The range includes Viviscal Maximum Strength Supplements, Viviscal Regular Strength Supplements, Viviscal Man Supplements, Viviscal Shampoo, Viviscal Conditioner and Viviscal Scalp Lotion. Prices range from €59.95 for Viviscal Maximum Strength Supplement to €11.95 for the Viviscal Shampoo.
The Viviscal range is available now from McGorisks pharmacy, Athlone.
