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Germany and France offer significant potential for Irish tourism, according to a new strategy unveiled by Tourism Ireland. The launch was attended by tourism businesses from around Ireland - including Gary Gorman of Exploring Vacations.

Germany and France offer significant potential for Irish tourism, according to a new strategy unveiled by Tourism Ireland. The launch was attended by tourism businesses from around Ireland – including Nora Heraty of Westport House Caravan and Camping Park. Tourism Ireland’s new three-year plan, ‘Germany and France – A Strategy for Growth’, sets out challenging and ambitious targets which will see the number of German and French visitors to the island of Ireland grow to 1.1 million by 2016, delivering revenue of €602 million for the economies north and south.