Search Results for 'innocent tool'

I remember long ago in the mists of time, being stuck in a marketing class and being told about the power of subliminal advertising. How the ad with the sound of a can of cola being opened was sending a message to the brain to tell us that we wanted to quench our thirst there and then. How the colours in certain global brands stirred some desire in us, a desire undetected until it was pointed out.