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Toyota Motor Europe has been confirmed as the automotive industry leader with lowest CO2 emissions.

Toyota will debut the production version of the Prius Plug-in Hybrid Electric Vehicle (PHEV) at the Frankfurt Motor Show on September 15.

Toyota Prius goes from strength to strength, hitting one million sales in the USA.

Toyota Prius goes from strength to strength as is confirmed by the news of it passing the one millionth sales mark in the USA.

Toyota Prius goes from strength to strength as is confirmed by the news of it passing the one millionth sales mark in the USA.

Toyota Prius goes from strength to strength as is confirmed by the news of it passing the one millionth sales mark in the USA.

Toyota Ireland has introduced a new plug-in Priushybrid car to Ireland, as part of a memorandum of understanding (MOU) with the Government aimed at analysing real world attitudes to PHVs.

Toyota Ireland has introduced a new Plug-in Prius Hybrid car to Ireland, as part of a memorandum of understanding (MOU) with the Irish Government aimed at analysing real world attitudes to PHVs.

Toyota has celebrated 10 years of the Prius in Europe with 200,000 sales.

Toyota is celebrating 10 years of the Prius in Europe with 200,000 sales. The full hybrid Toyota Prius, synonymous as the definitive hybrid car, was launched in 2000 to the European market, (1997 in Japan).