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The new Peugeot 508 has been awarded Continental Irish Family Car of the Year 2012, by the Irish Motoring Writers’ Association. The announcement was made at an awards ceremony at the Convention Centre in Dublin, attended by leading figures across the Irish motor industry. This is the fifth Irish Car of the Year accolade for Peugeot in just two years: the Peugeot 3008 won its category for best Crossover and the overall award to become Irish Car of the Year 2010, the Peugeot 5008 MPV was awarded Irish Family Car of the Year 2011, and the RCZ was named Irish Performance Car of the Year 2011.