Search Results for 'Supra'

Time is really flying. I can recall clearly when Toyota took the last fourth generation Supra out of production. As far as I remember, the Celica and MR2 vanished off price lists around the same time. A lot of youth and ‘young at heart’ appeal left with them, forcing the average age of Toyota buyers upwards at the time. A few years ago the 86 arrived as the first deposit on restoring that appeal.

BMW has a long and illustrious history of building two-seat sports cars, and now, more than 80 years since the first BMW roadster went on sale, the BMW Z4 M40i First Edition has been unveiled, and we will see it here next spring.

BMW has a long and illustrious history of building two seat sports cars and now, more than 80 years since the first BMW roadster went on sale. Now the latest, the BMW Z4 M40i First Edition has been unveiled, and we will see it here next spring.

I was one of those who mourned the loss of Toyota sports cars, the Supra, MR2, and Celica, after they were discontinued. The reason given at the time was a refocusing on developing mass market models for growing markets in China, Russia, etc. and a general scarcity of engineers in Japan. Toyota felt their loss within a couple of years with the average age profile of their customers rising, and it entered Formula One to try to address this.