Search Results for 'Supra'

Time is really flying. I can recall clearly when Toyota took the last fourth generation Supra out of production. As far as I remember, the Celica and MR2 vanished off price lists around the same time. A lot of youth and ‘young at heart’ appeal left with them, forcing the average age of Toyota buyers upwards at the time. A few years ago the 86 arrived as the first deposit on restoring that appeal.

I was one of those who mourned the loss of Toyota sports cars, the Supra, MR2, and Celica, after they were discontinued. The reason given at the time was a refocusing on developing mass market models for growing markets in China, Russia, etc. and a general scarcity of engineers in Japan. Toyota felt their loss within a couple of years with the average age profile of their customers rising, and it entered Formula One to try to address this.